argonauten G2 | MEWA Logistik

Last year we created in cooperation with the Frankfurt based agency G2 an epic and award winning imagemovie for MEWA, one of Europe's leading companies for industrial textilemanagement. In order to get an even better insight into the structure, workflow and the logistics we teamed up again with G2 and created another movie focusing on the logistics part of MEWA. In keeping with the motto "Everything is going nicely" we used a stylistic device to narrate the difficult, but also smooth workflow MEWA manages. See how your order in form of the red ball rolls its way through the complex, but diverse areas (Rube Goldberg machine) to finally end as the package which will be delivered to you, the customer. While making it's way to the goal, the little red ball triggers many different events which are all connected to one another giving a feel of a "domino effect".

 

At the same time, we creatively integrated products into the whole construct and outlined their high quality and protective features, which are important key aspects in many different jobs. This mixture of real-life products, 3D animation and live action footage creates a smooth and exciting experience with many surprises from beginning to the end!

 

For a deeper look inside visit the MEWA Youtube Channel.

making of

credits

dyrdee Tasks

Concept, Production, Direction, 3D, Compositing

 

Executive Creative Director G2

Carsten Lukas

 

Project Management G2
Martin Molter
Adam Siwy

 

CD Text G2
Anita Stoll

 

Text G2
Christine Leonhardt

 

Producer

Sven Henrichs

 

Creative Director

Ole Keune

Ljubisa Djukic

 

Technical Director

Mesut Can

 

Head of 3D

Alexander Pohl

 

3D

Paul Jannsen
Fabian Färber

 

Compositing

Jochen Weidner

Johann Volkmer

 

Conception

Konrad Müller

Johann Volkmer

Jochen Weidner

 

Sound

Hofkapellmeister